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Purpose –the purpose of the study is to explore the factors affecting work life balance and affective commitment. Further, the study examines whether significant difference occur between the Satisfaction with life scale, family satisfaction, perceived organisational support and affective commitment of rural and urban women working in cooperative societies in Punjab. Social exchange theory is used to support the hypothesised relationships. Design/methodology/approach – The study was done on 410 rural and urban women working in cooperative societies in Punjab. Factor analysis, Regression, t test and Correlation has been used to test the hypotheses. Findings – The study explored 4 factors in totally. 5 statements are related to first factor as “subjective well being”, 7 statements are related to factor 2 as “household factors”, 8 factors are associated with factor 3 as “Perceived organisational support” and 6 statements are associated with factor 4 as “affective commitment”. The study found significant difference between the satisfaction with life scale and household factors of rural and urban women working in cooperatives societies in Punjab (H1). Whereas, no significant difference was found in the Perceived organisational support and affective commitment of rural and urban women working in cooperatives societies in Punjab. Practical implications –With the advent of technological development urban women in Punjab working in cooperative societies have discovered their potential and skills for chipping into the society and nation. They have support from their family that help them to realise their inner strength by leveraging the power of aggregation. They have access to formal sources of finance and credit with the necessary capacity building inputs. To achieve the state of work life balance and affective commitment, it is required that cooperative societies should make employee friendly policies. In contrast, rural women are still prone to shocks of intolerant customs. They keep working like thrall in their own homes, chattels to customary living. Continuously, working at home and at work (cooperative societies) make them over burdened. It impacted their health and creates mental pressure. There is a need for the society to make changes in their thought process. Family should come forward to help these women and support them so that they can work with full zeal and enthusiasm and can help in development of sustainable nation (Beauregard and Henry, 2009).
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