IMPACT OF CROSS CULTURAL ENVIRONMENT ON STRATEGIES OF HUMAN RESOURCE MANAGEMENT PRACTICES

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Dr. Sweta

Abstract

As the globalization wave spread across the globe. Organization, too, must learn across borders, if they have to survive and flourish in various countries with diverse cultures and multifarious backgrounds.  Cross-cultural differences stem from the different backgrounds of each culture. Cultural varieties witnessed in the workplace too.   There might be some kind of misunderstanding among people working in the same organization due to their cultural differences. Managing global workforces has increased pressure on Human Resource managers to recognize and adapt to cultural differences, which when ignored can result in cross-cultural misunderstandings For a successful management,  person should be able to work with people from different cultural backgrounds no matter what their cultural orientation is. To increase business effectiveness in the 21st century all the companies irrespective of size are striving to develop the right capacities in the form of people. Strategies for managing and working with people from different cultural background become the demand of the day now. This study presents impact of cross-cultural environment faced by Human resource management due to differences in culture.

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