Thai School Culture Change: A Content Analysis from Bangkok

Abstract

The study set out to conduct a content analysis of how an elite group of Office for National Education Standards and Quality Assessment (ONESQA) certified school administrators and teachers in the Bangkok metropolitan area viewed their school’s culture in relation to change. From an in-depth content analysis of 24 individuals, it was determined that raising the awareness of change is urgently needed. However, change requires a strong transformation leadership team, who need to eliminate barriers to change. Also, when change happens, it must be ‘frozen’ in place. Finally, in Thai school culture, change requires patience and clarity.