Challenges and scope of reverse logistics in E-commerce - an analysis

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Amarjeet Singh Mastana

Abstract

Logistics within ecommerce has played a key part in getting the right product to an appropriate buyer in perhaps the most environmentally friendly way possible. It thus boosts the organization's brand image and lifts the total consumer game to the next level. High rivalry among retailers forces them to outperform their customers' expectations by providing high-quality goods and services. A well-managed reverse logistics system can provide organizations with a competitive edge. Manufacturers with superior reverse logistics infrastructure can deliver greater customer service while reducing operating margins and shortening lead times. Additionally, reducing the duration that return items are halted in reverse routes but also ensuring precise extraction process offer firms with a competitive edge. The issues and challenges of reverse logistics control are numerous and diverse. These are a lack of control over outsourcing, an absence of significance, timetable restoration & unpredictability, limited life cycles, slow rate of retrieval, and an inadequate infrastructure and absence of data analysis. Automation is projected to encourage some of the greatest rates of innovation in reverse logistics of any development methodology due to its far-reaching and revolutionary advantages.

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