The Success in the Quality Culture Development of Thai Higher Education Institutions

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Piyada Wattanasan,Vichian Puncreobutr,Sarun Wongwai, Wilailak Tangcharaen

Abstract

This research aimed to study anexploratory factor analysis of the quality culture development
of Thai higher education institutions, and to study the success in applying the components of
quality culture development of Thai higher education institutions to the case study of St.
Theresa International College. This research was a quantitative research consisting of two
steps. The first step was the study of the components of quality culture development of Thai
higher education institutions. The sample group was faculty members and administrators in
public and private higher education institutions, amounting to 1,220 people. The statistics
used in the research were exploratory factor analysis. The second step was the study ofthe
success in applying the components of quality culture development of Thai higher education
institutions to the case study of St Theresa International College. The sample group was 113
faculty members of St Theresa International College in the academic year 2017 and 113
faculty members in the academic year 2019. The statistics used in the research were t-Test.
The results of the study found that 1) the components of quality culture development of Thai
higher education institutions consisted of 5 components which arequality-oriented leadership,
the application of quality culture in routine work, quality of teamwork, quality of dedication
andpersonal contribution, and quality of knowledge management.These5componentscan
explain 69.584 percentof the varianceof variables. 2) The study of the success in applying the
components of quality culture development in Thai higher education institutionsto the case
study of St Theresa International College found that comparing the levels of quality culture
development of St Theresa International College, there was a higher quality culture level in
the academic year 2019 than in the academic year 2017, both overall and in all components,
statistically significant at the .01 level. The components with the highest level of success in
descending order were quality-oriented leadership, quality of knowledge management, quality
of dedication and personal contribution, the application of quality culture in routine work, and
quality of teamwork, respectively.

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