Study some performance indicators for sports swimming pools for the southern region of Iraq
Main Article Content
The first chapter contains the introduction to the research and its importance through introducing strategic planning and its importance in sports marketing, the extent of application of marketing strategies to sports pools, and the role that managers, officials and advisors play in how the issue of sports marketing succeeds in the performance of sports pools in the southern region of Iraq. As for the research problem, it is difficult to apply marketing strategies to sports institutions in a scientific and properly planned manner. Therefore, it is self-evident to know how to apply the modern concept of strategic marketing planning for sports pools in addition to knowing the effect of applying this concept on the performance of sports swimming pools.
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